Guatemala - Public Opinion Research Services
- Notice type
- Solicitation
- NAICS industry
- 541910 · Marketing Research and Public Opinion Polling
- Product or service code
- R422 · SUPPORT- PROFESSIONAL: MARKET RESEARCH/PUBLIC OPINION
- Set-aside
- Not specified
- Place of performance
- guatemala
- Official notice
- View on SAM.gov ↗
Description
The U.S. Embassy in Guatemala requires the services of a qualified opinion research firm to conduct audience analysis surveys and focus groups during a one-year period. The purpose of this requirement is to obtain reliable, data-driven information on public perceptions and attitudes to support Embassy strategic communications, program planning, policy engagement, and other mission-related activities.
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